At SIHH 2012 in Geneva, IWC had a banner year: the year of the high flyers Read Article
Much has been said and written about our booth. But with this video, there is no need for words Read Article
IWC has dubbed 2012 the Year of the High Flyers. In these two videos, introduced by CEO Georges Kern, IWC's Creative Director Christian Knoop takes you through all major Novelties to the Pilot's Watches Read Article
Every year, IWC is lauded at SIHH – the Salon International de l’Haute Horlogerie in Geneva, for having the biggest and most spectacular booth. Read Article
It's no flight of fancy that IWC Pilot’s Watches have become icons. Exceedingly popular, they represent IWC values, defining the entire genre of pilot’s watches within the Swiss watch industry. Read Article
For the first time ever, IWC turns the worlds in which its products are rooted into the subject of an international image campaign Read Article
Dennis Lee is currently establishing the market for IWC in the enormous region of China Read Article
Date — 22 December, 2011
Where would IWC be today without the efforts of this one man? Without Günter Blümlein, it would certainly never have enjoyed its success of the past 30 years.
When it came to watches, he was a visionary of singular insight. And he understood the business like no one else. He analysed strengths with the same razorsharp intellect he applied to weaknesses that needed to be excised. For Günter Blümlein was familiar not only with the sunnier sides of the business but also with its darker ones. He lived and worked rationally for the matter in hand, but never lost sight of the individuals without whom his own personal achievements would have been unthinkable. He listened to people, formed his own opinion and then gently guided them onto the right – needless to say, his – path. If and when it was necessary, Günter Blümlein could be as tough as nails. But Günter Blümlein was above all a man, not a superman. You could sit down with him and enjoy a Cohiba with a top-growth claret, Keith Jarrett playing his phenomenal Köln Concert in the background, and philosophize about everything and anything under the sun. As an aesthete, he was as sure-footed and discerning as he was a cool-headed company manager who knew exactly where he was going.
Two companies that had no idea where they were going in 1980 were IWC and Jaeger-LeCoultre. Their owners took him on board that year, initially in an advisory capacity and, from 1982, as Director. But under Günter Blümlein, and with a series of innovatively designed, exquisitely finished wristwatches that upheld IWC’s long tradition, the Schaffhausen-based manufacturer soon found its feet. The new Director predicted the renaissance of mechanics and the future significance of watchmaking complications at an early stage. The decision, in 1985, to launch the Da Vinci, the world’s first self-winding wristwatch with a perpetual calendar at an affordable price, proved to be a stroke of good fortune for the company. The rebirth of the Pilot’s Watches did the rest. Thanks to the brilliance of its products and a clearly thought-out strategy, IWC was saved more quickly than expected. Apart from his commitment to Schaffhausen, Günter Blümlein also took over at the helm of Jaeger-LeCoultre in 1986 and revitalized this brand too.
WHEN COMPANIES HAVE GONE ALL THE WAY DOWN, THEY HAVE NO CHOICE BUT TO GO UP AGAIN – OR GO TO THE DOGS
— Portuguese "Jubilee"
And, as if to confirm the adage that all good things come in threes, Günter Blümlein completed his third tour de force following the fall of the Berlin Wall when he brought the A. Lange & Söhne brand back to life. Blümlein finally realized his dream of a powerful watch group with the LMH (Les Manufactures Horologères) Holding in 1996. The scale of his success can be seen in the fact that Richemont bought the three companies in 1999. In 2001, once the deal – worth billions, incidentally – was completed, Günter Blümlein was entrusted with the coordination of Richemont’s highend watch segment, comprising IWC, Jaeger-LeCoultre, Lange, Baume & Mercier, Officine Panerai, Piaget and Vacheron Constantin.
As fate would have it, recognition of his professional achievements came too late. An insidious disease slowly took over the body he had worked so hard to keep fit. But even being chained to his sickbed did not prevent Günter Blümlein from carrying out his professional duties as best he could. For him, work was the hope that, ultimately, everything would turn out well. That hope proved deceptive. Günter Blümlein died in the early hours of 1 October 2001, aged just 58. With him, the luxury watch industry lost one of its central and most respected figures. To everyone who knew him, his memory remains that of an indefatigable achiever with an incredibly strong personality. Even ten years after his demise, we can all still learn a great deal from Günter Blümlein.
At SIHH 2012 in Geneva, IWC had a banner year: the year of the high flyers Read Article
Much has been said and written about our booth. But with this video, there is no need for words Read Article
IWC has dubbed 2012 the Year of the High Flyers. In these two videos, introduced by CEO Georges Kern, IWC's Creative Director Christian Knoop takes you through all major Novelties to the Pilot's Watches Read Article
Every year, IWC is lauded at SIHH – the Salon International de l’Haute Horlogerie in Geneva, for having the biggest and most spectacular booth. Read Article
It's no flight of fancy that IWC Pilot’s Watches have become icons. Exceedingly popular, they represent IWC values, defining the entire genre of pilot’s watches within the Swiss watch industry. Read Article
For the first time ever, IWC turns the worlds in which its products are rooted into the subject of an international image campaign Read Article
Dennis Lee is currently establishing the market for IWC in the enormous region of China Read Article
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6 comments
A very good man!!!!!!!!
It's very strange. It''s the first time that I see others brands in a site
testing
...
great history to learn about...
Never forget this visionary...
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